Startup consulting, VC consulting, business plan writer, marketing plan developer, researcher and editor.

I have built and sold two companies, and have worked in or on over 20 startups, early-stage and growth companies.

Whether your company is a startup or at the growth stage, whether you are raising capital or implementing new marketing programs, reaching your goals requires specific expertise and experience.

In addition to growing and selling two companies, I have worked with over 20 startups building businesses, researching markets, writing business plans, developing technology, implementing and measuring marketing plans, and developing growth strategies. I also help companies position themselves for funding and acquisition. Investors see a lot of opportunities so it is important to capture and hold their attention and stand out from the crowd. As your business grows, it’s also vital to scale, move quickly but prudently, and engage measurable, replicable marketing elements.

An entrepreneur, digital business leader, coach and consultant, I work to optimize operations and achieve measurable business results. 20+ experience working with a lot of startups and a range of larger organizations including Pfizer, Heineken, USA Today, AOL, Henry Schein, MetLife, JPMorgan Chase, GlaxoSmithKline, The Wharton School, as well as many nonprofits.

Author of the business bestseller, Tony Soprano on Management (Berkely/Penguin), published in six languages. I speak at conferences and appear on television, radio and business schools around the world, including CNN, Fox News, AdTech, USA Radio, Harvard Business School, The Wharton School, and NYU Stern School of Business.

I worked in management consulting for Osgood O’Donnell & Walsh, where I worked with Fortune 500s focusing on communications and crisis management. I was part of the team that developed online marketing platform Yoyodyne, which was acquired by Yahoo.
Graduated cum laude from the University of Pennsylvania/The Wharton School
MA in English/Writing from New York University